Privacy Policy

Techgo Pakistan (SMC-Private) Limited ("Techgo", "we", "us", or "our") is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, disclose, and safeguard your Personally Identifiable Information (PII) when you use our website techgo.com.pk, related sites, and our mobile application (collectively, the "Website") and the services provided therein (the "Service"). Please read this Privacy Policy carefully to understand our practices regarding your PII. By accessing or using the Website or Service, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Website or Service.

1. What Information Do We Collect?

We collect information from you when you interact with our Website or Service, including:

• Personal Information: When you register, place an ad, or contact us, you may provide PII such as your name, email address, phone number, mailing address, or other contact details.
• Transaction Information: Details related to your postings, purchases, or interactions with other users, including ad content, descriptions, and images you upload.
• Usage Data: Information about how you interact with the Website, such as IP address, browser type, device information, pages visited, and time spent on the Website.
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track user activity, remember preferences, and improve your experience.

2. When Do We Collect Information?

We collect information when you:

• Register or create an account on the Website.
• Post or respond to classified advertisements.
• Use our live chat or contact forms.
• Browse the Website or engage with its features.
• Participate in surveys, promotions, or other interactive features.

3. How Do We Use Your Information?

We may use your information for the following purposes:

• Service Delivery: To facilitate the posting, browsing, and responding to tech-related classified ads.
• Personalization: To customize your experience, such as displaying relevant ads or content based on your preferences.
• Communication: To respond to your inquiries, send transactional emails (e.g., ad confirmations), or provide customer support.
• Improvement: To analyze usage patterns, enhance Website functionality, and improve our Service.
• Security: To detect and prevent fraud, abuse, or unauthorized access to the Website.
• Marketing: To send promotional emails about Techgo services or featured ads, where permitted by law and with your consent.
• Legal Compliance: To comply with applicable laws, regulations, or legal processes.

4. How Do We Protect Your Information?

We implement reasonable technical, administrative, and physical security measures to protect your PII, including:

• Encryption: Using Secure Socket Layer (SSL) technology to encrypt sensitive data during transmission.
• Regular Scans: Conducting regular security scans and vulnerability assessments of our servers.
• Access Controls: Limiting access to PII to authorized personnel only.
• No Storage of Payment Data: We do not store sensitive payment information, such as credit card details, on our servers; transactions are handled by trusted third-party payment processors like Easypaisa and JazzCash.

Despite these measures, no online platform can guarantee absolute security. You use the Website and Service at your own risk.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience. Cookies are small data files stored on your device that help us:

• Remember your preferences and login details.
• Track items in your cart or saved ads.
• Analyze Website performance and user behavior.
• Deliver personalized content and advertisements.

You can manage cookie preferences through your browser settings or opt out of certain tracking via our cookie consent tool. Disabling cookies may limit some Website functionality.

6. Do We Share Your Information with Third Parties?

We do not sell, trade, or rent your PII to third parties for marketing purposes. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors (e.g., payment processors, hosting providers, or analytics services) who assist in operating the Website and Service, subject to confidentiality agreements.
• Other Users: When you post an ad, certain information (e.g., your name, phone number, or email) may be visible to other users to facilitate transactions, as per your ad settings.
• Legal Obligations: When required by law, court order, or government authority to disclose information.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

7. Third-Party Links and Services

The Website may contain links to third-party websites or services (e.g., payment processors or video hosting platforms like YouTube). We are not responsible for the privacy practices or content of these third parties. We encourage you to review their privacy policies before providing any PII.

8. Google Analytics and Advertising

We use Google Analytics to collect and analyze usage data, including features like Demographics and Interests Reporting. Google may use cookies (e.g., DART cookies) to serve ads based on your browsing behavior. You can:

• Manage ad preferences via Google Ads Settings (https://adssettings.google.com).
• Opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on (https://tools.google.com/dlpage/gaoptout).

9. Your Rights and Choices

You have the following rights regarding your PII:

• Access: Request access to the PII we hold about you.
• Correction: Request corrections to inaccurate or incomplete PII.
• Deletion: Request deletion of your PII, subject to legal obligations.
• Opt-Out: Opt out of marketing communications by clicking the unsubscribe link in emails or contacting us.
• Data Portability: Request a copy of your PII in a structured, commonly used format.

To exercise these rights, contact us at support@techgo.com. We will respond within a reasonable timeframe, as required by applicable law.

10. Do Not Track Signals

We honor Do Not Track (DNT) signals. If your browser sends a DNT signal, we will not track your activity for advertising purposes without your consent.

11. Children’s Online Privacy Protection Act (COPPA)

The Website and Service are not intended for children under 13 years of age. We do not knowingly collect PII from children under 13. If we become aware that a child under 13 has provided PII, we will delete it immediately. If you are a parent or guardian and believe your child has provided PII, please contact us at support@techgo.com.

12. Data Breach Notification

In the unlikely event of a data breach that compromises your PII, we will:

• Notify you via email within 7 business days, where feasible.
• Post a notification on the Website.
• Take reasonable steps to mitigate harm and prevent future breaches.

13. CAN-SPAM Act Compliance

We comply with the CAN-SPAM Act by ensuring our emails:

• Do not use false or misleading subject lines or sender information.
• Clearly identify the message as an advertisement, where applicable.
• Include our physical address: Techgo Pakistan (SMC-Private) Limited, Lahore, Pakistan.
• Provide a clear and easy way to unsubscribe from future emails.
• Honor unsubscribe requests promptly, within 10 business days.

14. International Data Transfers

Techgo operates in Pakistan, but our service providers may be located in other countries. Your PII may be transferred to and processed in countries with different data protection laws. We ensure that such transfers comply with applicable laws and that appropriate safeguards (e.g., contractual agreements) are in place to protect your PII.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on the Website or sending an email to the address associated with your account. The "Last Updated" date at the top of this policy indicates when it was last revised. Your continued use of the Website or Service after such changes constitutes your acceptance of the updated Privacy Policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Techgo Pakistan (SMC-Private) Limited
Email: help@techgo.pk
Address: Lahore, Pakistan

You may also submit inquiries via the contact form on our Website at techgo.com.pk.